TV Market

According to the data of IPSOS, over 85% of Serbian rely on television for their news and entertaining. In average, people spend more than 8 hours watching TV. Despite of rise in popularity of digital platforms, television remains one of the most popular media form in Serbia. TV market consists of 2 public service broadcasters, 4 private TV stations with national coverage, and more than 200 regional and local TV stations with digital terrestrial license. Cable TV market is on the rise, with more than 300 cable operators registered within REM (Regulatory Body for Electronic Media).