Nas Pecat AD

Nas Pecat has been the owner of Pecat weekly magazine since its establishment. In the beginning it belonged to a company named Baam trade whose owners were Nas Pecat AD but also the daughter and son of Milorad Vucelic, who is the editor of Pecat. In 2018 they started to publish Serbian version of Russian magazine Argumenti i Fakti. Even though in business registry there is document from August 2018 which say that Vucelic is sole owner of capital in Nas Pecat, this company is a closed stock company so their ownership is non-transparent.

Key facts

Mother Company

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Business Form

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Legal Form

joint stock company

Business Sectors


Other Media Outlets

Other Online Outlets



Trade company


General Information

Founding Year



Baam trade, Ana and Branislav Vucelic

Affiliated Interests Founder

The owners of Baam trade were Nas Pecat and Ana and Branislav Vucelic, the daughter and son of Pecat's founder, Milorad Vucelic.


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Diplomatska kolonija 4, 11000 Belgrade, Serbia

Tel: +381 11 6555420+381 11 6555421+381 11 6555423



Tax/ ID Number

Tax number: 105376624, Id number: 20365480

Financial Information

Revenue (Financial Data/ Optional)

0.5 Mio. $ / 54.2 Mio. RSD

Operating Profit (in Mill. $)

0.0033 Mio. $ / 0.36 Mio. RSD

Advertising (in % of total funding)

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Other Influential People

Milorad Vucelic is a journalist and former member of the Socialist Party of Serbia. From 1977 until 1985 he was the director of the Student Cultural Centre, during which time, according to his biography, he was noticed for developing alternative cultural projects. Even though he positioned himself as a leftist and a fan of Che Guevara, Vucelic was close to the Serbian nationalist leader Slobodan Milosevic during the 1990s. He was the director of RTS at a time when RTS was used as an instrument of propaganda by Milosevic’s regime. His relationship with the Socialists ended in 1995, but from 1997 to 1998 he re-joined the party. After the murder of democratic Prime Minister Zoran Djindjic in 2003, Vucelic was arrested in the police operation Sablja. Furthermore, an investigative television show and now web portal Insajder published a police report which stated that Vucelic was involved in cigarette smuggling during the 1990s, an allegation which he denied. Today, he is close to the ruling Serbian Progressive Party and serves as their defender in public. In October 2016 he was elected as president of the Partizan football club. Daily Vecernje Novosti appointed Vucelic as editor in chief in September 2017.

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